creative process/sketches

This is how I visually brainstorm ideas. For graphic design projects, I prefer to sketch on paper, if I have time, before ever going to the computer. I also love to sketch ideas on scratch paper as I am brainstorming with others. And of course, I sketch out ideas for my fine art projects. Below you will see a small sample of how I “think on paper” and get my creative juices to flow. (All images and text on this site © Victoria Beerman. All Rights Reserved.)

Ideas For Sewing Numbers, I: this is how I sketch ideas.

Ideas For Sewing Numbers, II: this is how I sketch ideas.

Ideas For Sewing Numbers, III: this is how I sketch ideas.

DiPietro Brothers Market: Logo Ideas

DiPietro Brothers Market: Final Logo Ideas

DiPietro Brothers Market: Signage Ideas

DiPietro Brothers Market: Signage Ideas II

DiPietro Brothers Market: Shopping Bag Ideas

DiPietro Brothers Market: Shopping Bag Ideas II

This was a rough comp for a promotional postcard for No Idea (a bar).

Rough text and sketches I did in Prospect Park. My sketches and journal entries from time spent in the park were the inspiration for my Eco-Mandalas, as well as my book artist book, Prospect Park Illuminated.

My sketches and journal entries from time spent in Prospect Park were the inspiration for my Eco-Mandalas, as well as my book artist book, Prospect Park Illuminated. Here, I am working out the book pacing.